Nexium

Client:

Pfizer

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Nexium 24HR

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ABOUT THIS PROJECT

Responsible for managing assets related to developing and launching Nexium® 24HR for eight (8) major accounts,

Manage three (3) creative agencies and ten (10) external vendors to execute the development and approval process for all display merchandising, consumer promotions as well as print and digital graphic assets in order to meet production objectives and priorities.

Team lead for two biggest business units: WalMart and Walgreens.

Primary Accounts: WalMart and Walgreens; Secondary Accounts: Target, CVS, Rite-Aid, Sam’s Club, Costco, BJs, National

Date

04/14/2017

Category

PROJECT MANAGEMENT

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